A Recent Data Report Suggests More Marvel Netflix Cancellations Could Happen

[vc_row][vc_column][vc_single_image image=”9070″ img_size=”759×422″ alignment=”center”][vc_column_text]After the successive cancellations of two of  Marvel/NetFlix’s offerings, there are fears from fans that more might follow.

In a story that we might want to file under the “I don’t want to hear that,” a new report states that there are possibly more Marvel Netflix shows on the chopping block and that there’s data that proves it.

Business Insider is claiming to have information  on statistics that perhaps explains Netflix’s reasoning for cancelling Luke Cage and Iron Fist and why it is possible even more shows could be about to get the axe based on these statistics. Some of these data points from Crimson Hexagon includes:

  • “Social-media buzz for Netflix’s Marvel shows has dropped dramatically over time.”
  • “Netflix abruptly canceled “Luke Cage” and “Iron Fist” this month, and the data suggests that “Daredevil” and “Jessica Jones” could also be in trouble.”
  • “Posts on Twitter and Instagram decreased significantly after each shows’ first seasons”

They continue by showing some “data” to back up these conclusions:

  • “Luke Cage Season 1 had 300K social media impressions going into its premiere; by season 2, it was only generating 50K impressions.”
  • “Iron Fist Season 1 came in on 120K social media impressions; season 2 only generated 20K.”
  • “Jessica Jones season 1 generated 300K impressions; season 2 has clocked in at around half that number.”
  • “Daredevil season 1 generated 275K impressions; season 2 had a good holdover with 200K; and the newly-released season 3 had 75K going into October, with a higher total expected by month’s end.”

It should be said that these facts are based solely on social media response and not necessarily on viewership numbers. With that in mind, a show like Daredevil that has a positive response by both fans and critics alike might prove to be an outlier to these “social media” based interpretations. Especially if the viewership numbers are high. In the end, it is up to NetFlix more than anyone else what they decide to do. I myself believe that social media plays a part but not enough to drive their decisions on whether a show continues or not.

Do you think that social media response could be a deciding factor on a shows longevity? Should it be? Share your thought with us on social media and our web site at GVNation.

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