When it comes to digital comics, the largest roadblock that publishers face is the need for comic lovers to have a physical connection to the medium. As unwieldy as physical comic books might be, there is still a comfort level to the fan, especially for comic collectors, to have the tactile sensation of actual pages. Comic Tags has come up with a solution that may satisfy both those who desire the digital format, along with something they can hold in their hands.

So what are Comic Tags? The are a hybrid of comic books and trading cards. With Comic Tags, that resemble a small version of a comic,  you get the code to download the digital comic as well as a collectible card that opens like a real comic book. Each card’s interior has pages pulled from the comic in question so that the purchaser will know what they are getting along with a collectible art piece.

Scout Comics and Entertainment is the first publisher to link up with this new distribution model, but there are negotiations underway for more. Here is the Press Release announcing this exciting development in distribution and collectability.



What are Comic Tags?

COMIC TAGS is  a new product launched in partnership with SCOUT Comics & Entertainment. It is a  way to both distribute and collect digital comic books that addresses some of the biggest problems that comic publishers and comic collectors face. COMIC TAGS are a hybrid of comic books and trading cards. These limited edition collectible cards each have a unique scratch off code to download a PDF copy of the graphic novel featured on the card. They’re attached to hangable backers that open, close, and look like a mini-comic book. These backers have interiors that are pulled right from the comic, giving you a glimpse at what you’re getting and a fun art piece to hang on to along with the collectible card.

Dan Hanfield

Don Handfield, partner and board member of Scout says “I always felt like digital sales for comics were not near the numbers they should be. Digital comics should be for comic publishers what the CD was for the music labels or DVDs were for film studios. But digital comic sales account for less than 8-9% of overall sales industry-wide. I think this is because collectors want something they can touch and feel. Collectors want to collect.”

James Haick III

James Haick III, COMIC TAGS founder and President, who also happens to be a partner at SCOUT, came up with a unique solution to this problem with Comic Tags. “As a lifelong collector, I have dozens of comic boxes in my garage that are difficult to access and unwieldy to handle. I can’t easily read the comics I have collected. Digital comics should solve this problem, but I never loved digital comics because I couldn’t touch them or feel them — so it never felt like actually ‘collecting’ anything.”

Advantages of Comic Tags

COMIC TAGS is a new patent-pending product that makes digital comics collectible. Each Comic Tag looks and feels like a miniature comic book, right down to the clear plastic comic sleeve each one comes with. Inside each mini ‘comic’ cover is a limited edition collectible card that contains a unique code that allows the bearer to download a digital PDF of the comic book pictured on the card. 

Part of the advantage for COMIC TAGS is that they have a price point lower than buying typical print and digital trade paperbacks. Most graphic novels are priced between $14.99 and $29.99 each. COMIC TAGS are launching at a retail price of only $6.99 each. For collectors, it’s a fraction of the trade paperback price. For publishers, it’s an exciting new product line that can help increase profits from their digital books and back catalog titles.

Scout Comic Offerings

As part of their new partnership, COMIC TAGS first wave of releases will be some of the most popular SCOUT COMICS series to date. Eight (8) titles in total featuring THE MALL, WHITE ASH, MINDBENDER, STABBITY BUNNY, IT EATS WHAT FEEDS IT, GUTT GHOST, SOLAR FLARE & THE SOURCE are available now, with more titles — and more PUBLISHERS coming on board in the future.

Comic Tags will be tailored to each publisher’s library. They will feature custom special variants, holographic chase cards, and limited edition foil and metal cards. In addition to  one-of-a-kind limited edition and artist signed variant covers. It’s a new way for collector’s to pick up some of their favorite series. Not to mention, an excellent way for publishers to put both new and back catalog titles into the market in a fresh way.

“The collectible card market is an international, multi-billion dollar business. So are comic books. By combining these two collector favorites, we not only give collectors a new way to collect and read their favorite titles, but also provide a new revenue stream for both publishers and retailers. We are in talks with other publishers now and expect to have more Comic Tag publisher partnerships to announce very soon,” said James Haick III.


For More information check out Comic Tags and Scout Comics & Entertainment Holdings, Inc. | Scout Comics and Entertainment.

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